Entries for the Farm Shop & Deli Product Awards 2025 are now open!

Returning for its fourth year, the Farm Shop & Deli Product Awards, in association with The Grocer, aims to highlight and celebrate the finest products within the specialist food and drink sector.

These awards are judged by an expert panel consisting of leading farm shop and deli retailers, prominent wholesaler buyers, and industry professionals.

A successful product is more than just first impressions. This is why the awards’ panel of judges will review all aspects of each product, including the full value chain and branding, ensuring that products are not only appealing, but are also well-positioned for success in the independent sector.

The awards are open to products sold in farm shops, delis, and other specialist food retailers, aiming to champion the independent sector.

They will also offer valuable industry exposure, backed by some of the specialist industry’s leading independent retailers and wholesalers such as Cotswold Fayre, Cress Co, Diverse Fine Foods, Gorgeous Food Co, Booths, and Cannon Hall Farm. These prominent retailers, wholesalers, and industry specialists bring further value to the competition, ensuring that the most exceptional products in the independent farm shop and deli sector are recognised and celebrated.

In 2025, the awards will be accepting entries across a wide range of categories, encompassing both food and non-food products. Products are not compared to other entries within the same category, they will be scored on their own merit.

Giorgio Rigali, Head of Communications, Exhibitions at William Reed, said “The Farm Shop & Deli Product Awards 2025 promise to be exceptionally exciting. Each year, we are thrilled to present our panel of expert judges with outstanding products from across the independent specialist retail sector, offering brands a unique opportunity to elevate their market presence. We also look forward to welcoming visitors to the Farm Shop & Deli Show in April 2025, where guests can engage with the winning brands and products that will emerge from this years’ awards.”

Multi Product Award Winners Fieldfare said: “The key thing about entering the awards is, if you’re a business that is looking to emphasise your quality, the awards are a great way to demonstrate that. It gives shoppers and retailers confidence that you have got some great quality products for them to try and list and sell.” Matt Whelan, Managing Director, Fieldfare

Winners will be revealed in the lead up to the Farm Shop & Deli Show, taking place from 7-9 April 2025 at the NEC, Birmingham.

Categories for entry are:

Entries will close on 27th January 2025.  

Enter today via the Farm Shop & Deli Product Awards website: https://product.farmshopanddelishow.co.uk/live/en/page/home

To register your interest for visiting the Farm Shop & Deli Show, click here: https://www.farmshopanddelishow.co.uk/register-your-interest