Welsh Beef campaign is ‘naturally’ a success
Welsh Beef campaign is ‘naturally’ a success Hybu Cig Cymru – Meat Promotion Wales (HCC)’s multi-media campaign to promote PGI Welsh Beef has seen an increase in awareness and propensity to purchase for the brand. The ‘Welsh Beef: Naturally Local’ campaign featured real Welsh Beef farmer stories across a range of marketing channels including: television, […]